Tuesday 19 June 2012

The Three Briefs


For the A2 coursework I am required to produce presentation of my research, planning and evaluation in a electronic format and a media portfolio, comprising of a main and ancillary texts. 



Assessment Objectives

  • AO3: your ability to plan and construct media products using appropriate technical and creative skills
  • AO2: your application of knowledge and understanding in evaluating your own work, showing how meaning and responses are created
  • AO4: your ability to undertake, apply and present appropriate research


The presentation of my research, planning and evaluation is this blog. However the main and ancillary texts are of my choosing, for the three briefs below.

Brief 1

A promotion package for the release of an album, to include a music promo video, no longer than five minutes duration, together with:
  • a cover for its release as part of a digipack (CD/DVD package)
  • a magazine advertisement for the digipack (CD/DVD package)


Brief 3
An advertising package for a new product or service, to include two TV advertisements, together with
  • a TV programme sponsorship sequence
  • a radio advertisement


Brief 10

A short film in its entirety, lasting approximately five minutes, which may be live action or animation or a combination of both, together with:
  • a poster for the film
  • a film magazine review page featuring the film
I now need to consider which brief I would like to undertake by researching into each brief on a surface level and watching other texts relating to that brief, to understand what is required from me but also if I like the media product. 

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